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HR4 powers over 700 dealerships across North America.
And we’re just getting started.

HR4 is a modern HR platform purpose-built for automotive retail businesses, and paired with customized HR services. The results are transformational, converting your HR ops from sluggish cost center to nimble and flexible opportunity generator.

Join automotive industry leaders using HR4

Powering over 650 dealerships across North America.

The pace of your business has changed

Are outdated HR ops slowing you down?

Paper-based processes
Are you a paper-pusher swimming in a sea of spreadsheets?
Empty desks
This costs you money every day, so why are there always so many?
Data hide-and-seek
Do you dread the challenge of getting clarity around even basic data?
Lack of control
Are you tired of juggling multiple single-solution platforms? 
Spotty records
Do you have sleepless nights over the fear of not being prepared when the next investigation comes up?
No standardization
Why is every rooftop using different systems and doing their own thing?

Get your dealerships firing on all cylinders.

The HR4 difference

Integrated software and services

HR4 Platform

Software built exactly for your business

Experience cutting-edge software that evolves with your needs, packed with ready-to-use solutions for every challenge. Powerful, streamlined workflows transform your daily HR operations into a smooth, consistent powerhouse.

HR Services

Industry experts working beside you

To compliment our HR4 software, we offer fractional HR services available on-demand. Our expert consultants will not only design and elevate your HR operations but also refine and revolutionize the way your team works. Empower your managers with cutting-edge tools that elevate their productivity and impact, propelling your business forward. Save time and money.
Just uploaded our report on that investigation, let's chat when you are ready.

Anytime, anywhere

Relax, we’ve got this

HR4 streamlines your back office, empowers your managers and engages your workforce.

Stay current and connected with your company anytime and anywhere from the comfort of your phone.
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Trusted by industry innovators

A highly valuable and user-friendly tool for our organization. We have digitized our hiring processes, benefiting all managers, associates and new candidates.

Mary-Anne H.
HR Manager

I really enjoyed how prompt and helpful the support staff is at HR4. Very willing to help and try to develop a workaround to tailor the program to meet our specific needs, whether on time off records or custom employee forms.

Verified User in G2
HR Manager

Partner in everything HR. I love the fact that HR4 responds to your needs immediately. Service from HR4 is great. They make developments to cater to your business' ever-changing needs.

Verified User in G2
Automotive Executive

What I like the most is the end to end workforce management. the tool is very easy to use and the UI is very user friendly you will not see any difficulty to use this tool we can manage directory, compliance, performance very easily.

Verified User in G2
HR Manager